$whoami
Practical web, hosting, and phone systems for small businesses.
Built by someone who shipped a VoIP platform in 2004, has read the regulations, and writes code that respects both. We work mostly with Gen X founders and law firms who want a real conversation, not a sales script.
what we do
Web design & development
WordPress sites, custom themes, and small applications. Fast, accessible, easy to update, built so you actually own the result.
read_more // 02_hostingDomains & hosting
Domain registration, managed WordPress hosting, business email, and SSL. We handle the boring infrastructure so you don't have to learn it.
read_more // 03_voipBusiness phone (VoIP)
RingCentral for very small teams, 8x8 for SMBs that need more. Number porting, call routing, voicemail-to-email, the works.
read_more // 04_marketingMarketing
Honest SEO, email infrastructure, content strategy, and writing. No dashboards designed to bill hours; just measurable work that compounds.
read_more // 05_consultingTechnical consulting
For when you need a second brain on a vendor pitch, a stack decision, or whether your IT person is steering you right. Hourly, no minimums.
read_more // /meWho's behind this?
Derek Haake. Former telecom engineer (ALLTEL, 2004 VoIP exit). Practicing attorney for the last 15 years. This is the side of the business I missed.
aboutthe pitch, plainly
Most agencies will sell you a website. We'd rather sell you the right one.
There's a real difference between a developer who can ship a feature and a developer who has watched a feature ruin a business. We've spent two decades on both sides of that line — building the systems and then later, as an attorney, helping clean up after them.
That perspective shapes everything: the sites we build, the vendors we recommend, the questions we ask before we quote, and the things we'll tell you not to spend money on. More about how we work →
get in touch
Tell us what you're trying to build.
No sales call template. We read what you send, ask the questions that need asking, and tell you honestly whether we're a fit.
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